Your LinkedIn profile is working against you.
Most LinkedIn profiles read like a CV summary. Recruiters and hiring managers use LinkedIn differently. We optimize your profile or create it from scratch to get you ranking on recruiter shortlists.
★★★★★4.9/5 from 737 Trustpilot reviews60,000+ careers since 2011LinkedIn is where opportunities find you - if your profile lets them.
LinkedIn is the first place recruiters look before reaching out, and the first place they stop if what they find doesn't match. A well-optimized profile surfaces you in the right searches and tells the right story when people land on it. Our consultants have optimized thousands of profiles across every industry.
Professionals and graduates
Building a profile that gets found by recruiters for the roles you want, and backs up your resume when they look.
Managers moving up
Your profile needs to reflect where you're going, not just where you've been, and speak the language of the level above you.
Career changers
Repositioning for a new industry or role type. Your profile needs to lead with transferable strengths rather than past job titles.
Every section, written by a LinkedIn specialist.
Headline and banner
The most-read line on LinkedIn. Written to surface you in recruiter searches and show your value straight away, not just your job title.
About section
Your professional story, written in first person and in your voice, leading with your value proposition.
Experience entries
Each role rewritten around outcomes rather than duties - quantified achievements and searchable keywords.
Skills and endorsements
LinkedIn weighs skills heavily in search. We audit yours and add the highest-value skills for your target roles.
Education and credentials
Education, certifications, licenses and memberships properly formatted, including small details that affect search ranking.
Profile settings and URL
Custom URL, open-to-work settings, featured section, connection message templates and visibility - the mechanics most people overlook.
Why All-Star status matters more than most people realize.
LinkedIn prioritizes All-Star profiles in search results. Below All-Star, you're being filtered out before recruiters see your name. Reaching it means completing every section, and completing it well - content quality, keywords and structure all affect how LinkedIn ranks you. Every profile we write is built to reach All-Star and stay there.
A professional photo is not optional on LinkedIn.
Profiles with a professional headshot receive up to 21 times more views and 36 times more messages. Your headshot is produced via Headshot Pro: submit a few photos from your phone and receive 15 professionally finished headshots to choose from, for LinkedIn, your resume and any other professional use.
Four steps to an All-Star profile.
Get started
Start with a free review or consultation. Once you're booked in, your consultant reaches out to schedule your call.
One-to-one Zoom consultation
A focused 60-minute call about your career history, target roles, personal brand and what you want LinkedIn to do for you.
Written and delivered
Every section written from scratch and delivered as a Word document within 3 business days, ready to copy across.
Revisions until you're happy
Unlimited revisions until every section reads exactly as you want. Most clients are happy after one or two rounds.
What our LinkedIn clients say.
★★★★★4.9/5 from 737 reviews"Since David helped me redo my CV, I immediately started receiving multiple interview invitations. With the way the job market has changed, having a professionally crafted CV is more important than ever."
"Louise took the time to understand my experience and career goals, and completely transformed my CV into a clear, impactful and professional document. My LinkedIn profile now looks polished and market-ready."
"Diana listened to my feedback and also had excellent suggestions to help me create a great resume. We exchanged several emails to refine my cover letter and she has the patience of a saint."
Frequently asked questions.
Do I need a new resume to use this service?
No. This service is completely standalone. You don't need a resume written by us, or an existing resume at all - the consultation gives your consultant everything they need to write your profile from scratch.
What does the consultation call involve?
A focused 45-60 minute Zoom call covering your career history, target roles and industries, personal brand and what you want LinkedIn to achieve. Nothing is written until it happens.
How does the headshot work?
You get access to Headshot Pro, submit a selection of photos from your phone or camera - no studio required - and receive 15 professionally finished headshots within a few business days.
How long does the process take?
Your first draft is delivered within 3 business days of your consultation. Revisions usually take 1-2 business days per round, and most clients finish within 7-10 business days. The headshot runs in parallel.
Will my profile actually reach All-Star status?
Every profile we write is built to meet LinkedIn's All-Star requirements - photo, headline, location, industry, current position with description, education, five or more skills and 50+ connections. Your consultant will flag anything that depends on you, such as connection count.
Can I get my resume done at the same time?
Yes. Many clients have their resume, cover letter and LinkedIn written together so everything matches. See our resume writing service.
Get a free resume review. Same day. No obligation.
A specialist in your industry will review your resume personally and tell you exactly what needs to change - a strong starting point for your LinkedIn too.